The final deadline to apply for the Early Fall (August) term is August 1.


The DMC program at  WVU Reed College of Media attracts a variety of applicants, from seasoned professionals to those just starting their career in the data marketing communications field. While our program is offered entirely online, the total number of available seats for each entry term is limited to keep class sizes small and enable plenty of one-on-one interaction with professors. Admission to the DMC program is competitive and depends on a variety of factors including undergraduate academic performance, GRE or GMAT scores (which may be waived if you meet certain professional or educational conditions), years of relevant experience, references and a personal statement.

Please submit your information to our Review Dropbox to have your credentials evaluated for the GRE/GMAT waiver and to receive more information about the program.

Review the application requirements for the DMC program:

Master of Science in Data Marketing Communications (DMC)
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      Attend an Online Information Session 

      Application Deadlines

      Students are admitted to the DMC program once per year for the Early Fall session. However, the DMC program operates on a rolling admissions basis and qualified applicants may be accepted earlier than the acceptance notification date.

      There may be several weeks between the day you submit your application and when you receive an admissions decision from the DMC program. All applicants will be notified of the committee’s decision whether accepted or rejected; however, the timing can vary depending on when the complete application is received. Applicants are strongly encouraged to apply before the program’s application deadline in order to receive full consideration. If the application deadline is met, then an admissions decision will be given by the corresponding acceptance notification date.

      Application Submission Deadlines

      Applying before the deadline gives applicants the optimal amount of time to explore and receive financial aid, order books and plan their course of study. Complete applications must be received by the following deadline to receive full consideration for admission: 
      Admission Term Application Deadline
      Early Fall (August) 
      August 11

      Applications will be processed after the deadline until an incoming class is full. Once all available seats have been filled, qualified applicants will be deferred to the next incoming term. The DMC program may also implement a waitlist for an incoming session.

      Upcoming WVU DMC Admission Term Start Dates

      Admission Term Term Start Date
      Early Fall 2017 (August) 
      August 16

      Acceptance Notification

      If application materials are received by the corresponding application deadline, students selected for admission to the DMC program will be notified of acceptance as follows:
      Admission Term Acceptance Notification
      Early Fall (August)
      Within five (5) business days of completed application and transcript receipt.
      If application materials are received after the corresponding application deadline, students selected for admission to the DMC program will be notified upon the rolling admissions review. 

      Apply Now 

      Questions?  Contact Melanie Pitschke at or 304-293-5685.