The deadline for the Early Fall (August) term is May 15.

DMC Program Admissions

Like most premier academic programs, admission to the Data Marketing Communications (DMC) program at the WVU Reed College of Media is competitive. While our program is offered entirely online, the total number of available seats for each entry term is limited to keep class sizes small and enable plenty of one-on-one interaction with professors. Therefore, it is important for applicants to submit materials that properly highlight their qualifications and skills.

Receive more information about the program Signup to attend an online information session

Review criteria, required application materials and deadlines for the Master of Science in Data Marketing Communications. 
  • The GRE/GMAT admission requirement may be waived for interested applicants who meet certain professional or educational conditions. Please submit your information to our Review Dropbox to have your credentials evaluated for the GRE/GMAT waiver and to receive more information about the program.

Application Deadlines

Students are admitted to the DMC program once per year for the Early Fall session. However, the DMC program operates on a rolling admissions basis and qualified applicants may be accepted earlier than the acceptance notification date.

There may be several weeks between the day you submit your application and when you receive an admissions decision from the DMC program. All applicants will be notified of the committee’s decision whether accepted or rejected; however, the timing can vary depending on when the complete application is received. Applicants are strongly encouraged to apply before the program’s application deadline in order to receive full consideration. If the application deadline is met, then an admissions decision will be given by the corresponding acceptance notification date.

Application Submission Deadlines

Applying before the deadline gives applicants the optimal amount of time to explore and receive financial aid, order books and plan their course of study. Complete applications must be received by the following deadline to receive full consideration for admission: 
Admission Term Application Deadline
Early Fall (August) 
May 15 

Applications will be processed after the deadline until an incoming class is full. Once all available seats have been filled, qualified applicants will be deferred to the next incoming term. The DMC program may also implement a waitlist for an incoming session.

Upcoming WVU DMC Admission Term Start Dates

Admission Term Term Start Date
Early Fall 2017 (August) 
August 16

Acceptance Notification

If application materials are received by the corresponding application deadline, students selected for admission to the DMC program will be notified of acceptance as follows:
Admission Term Acceptance Notification
Early Fall (August)
May 30
If application materials are received after the corresponding application deadline, students selected for admission to the DMC program will be notified upon the rolling admissions review. 

Questions? Contact Melanie Pitschke at or 304-293-5685.