A media manager with nearly 20 years of experience spanning traditional paid media outlets to the ever-changing data marketing landscape.
Tzeitel Haviland is currently a Media Manager at Verizon in
Basking Ridge, New Jersey. Before moving client side, Tzeitel spent
almost 20 years at some of the most notable media agencies in the industry including
MediaVest, Zenith and Havas Media. Her
knowledge of the industry spans traditional outlets like TV and Print, Digital
platforms and she has been at the forefront during the development and ever
changing data marketing landscape.
Tzeitel has proven experience delivering profitable solutions to drive sales, attract and maintain customers and building solid corporate brands. She has worked extensively within Consumer Packaged Goods and Services categories.
In addition to playing a key role in one of the first and largest shifts of media dollars from Traditional TV to Online Video she has helped clients embrace digital marketing through a surgical and strategic test and learn approach.
Her dynamic personality, deep industry knowledge
and ability to simplify the complex made her a critical component of agency
business development teams and a leader in knowledge sharing and training.